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All Activities

215 results returned
  • Activation

    Open to all levels and designed to upskill Publicis employees across the Groupe, the Foundations course helps maintain a baseline understanding of Twitter’s platform, including updates made over the previous year.

    • Collection
    • Rating 5.0
  • Ad Manager Fundamentals

    Building your competence with Ads Manager will help take your campaigns to the next level and reach your marketing objectives. This course will teach you the essential tools and strategies to have you launching ads in no time.

    • Ads Manager Fundamentals

      Twitter’s Ads Manager is the all-in-one platform for activating campaigns on Twitter. Building your competence with Ads Manager will help take your campaigns to the next level and reach your marketing objectives. This course will teach you the essential tools...

      • Path
      • Rating 4.8
      • Award
    • Advertising on Twitter

      See why Twitter's audience sets it apart. Learn how Twitter's creative canvas helps you share your message effectively, and how targeting tools enable you to reach the audiences that matter most.

      • Path
      • Duration 20m
      • Rating 4.7
    • Control Your Twitter Experience

      You have the power to control what you see or what others can see about you on Twitter. We give you easy access to customize and tweak your experience as needed. This lesson will walk you through these settings...

      • Duration 10m
      • Rating 5.0
    • Create a Connect Campaign

      Connecting with a moment in culture requires more than just a Tweet on the day of the event; you need a phased approach and a solid messaging strategy. In this course, you'll see how to create effective campaigns that...

      • Path
      • Duration 1h
      • Rating 5.0
    • Create a Content Strategy

      Building an online presence is more than just posting a Tweet. This course will help you create a well-planned content strategy that'll resonate with your target audience and maximize your potential for success on Twitter.

      • Path
      • Duration 20m
      • Rating 4.0
    • Create a Launch Campaign

      Launching something new is more than just making a splash on launch day; you need to have a phased approach. In this course, you'll see how to build and activate a successful launch on Twitter.

      • Path
      • Duration 45m
      • Rating 5.0
    • Create a Mobile App Promotion Campaign

      The mobile app ecosystem is booming, and it can be hard to stand out in the crowd. This course will walk you through the basics of creating and measuring mobile app promotions on Twitter and show you how brands are...

      • Path
      • Duration 1.1h
      • Rating 4.7
      • Intermediate
    • Create a Website Click Campaign

      When you need to drive consumers to your website, use a website clicks campaign. This course will show you how to create a website clicks campaign to drive online traffic, plus real-world examples from brands who are doing it well.

      • Path
      • Duration 45m
      • Rating 3.7
      • Intermediate
    • Create Your Content

      There's more to engagingly sharing content than copying & pasting information from your website. You need to make sure your content stands out. This lesson will walk you through the available tools that can help diversify your content offerings.

      • Duration 7m
      • Rating 5.0
    • Creating Videos for Twitter

      Content is king. Especially with video. In this course, you'll see why good video creative matters, how to optimize your video creative for Twitter's feed, and how Twitter's in-house teams can help you create content with thumb-stopping power.

      • Path
      • Duration 30m
      • Rating 4.3
      • Advanced
    • Creative

      Custom learning path designed for all of our creative agencies building, managing, and activating social campaign.

      • Collection
      • Rating 5.0
    • Creative

      If you are in a creative or production role at a creative agency, brand or your own business, we recommend the following coursework to learn how to design and build feed stopping ad creative on Twitter. You will learn about...

      • Path
      • Duration 1.2h
      • Rating 5.0
      • Advanced
    • Creative

      If you are in a creative or production role at a creative agency, brand or your own business, we recommend the following coursework to learn how to design and build feed stopping ad creative on Twitter. You will learn about...

      • Path
      • Duration 1.2h
      • Rating 5.0
      • Advanced
    • Creative

      If you are in a creative or production role at a creative agency, brand or your own business, we recommend the following coursework to learn how to design and build feed stopping ad creative on Twitter. You will learn about...

      • Path
      • Duration 1.2h
      • Rating 4.9
      • Advanced
    • Creative Best Practices for Twitter

      Creative assets are one of the most critical pieces of any ad campaign. In this course, we'll walk you through some simple best practices that will help you tailor your content for Twitter's feed.

      • Path
      • Duration 10m
      • Rating 4.0